Product Manager
Where you'll work
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WoodWing Studio is our flagship content creation and multichannel publishing platform. Editorial and design teams rely on Studio every day to plan, create, manage, and publish content across channels. Because Studio sits at the heart of our customers' operations, the decisions made by the product team have a direct impact on how content is produced and delivered worldwide.
This is an exciting moment for the product. As AI continues to reshape content creation and publishing, the opportunities, and expectations, are evolving rapidly. The choices we make today will help define the future of Studio and the role it plays in our customers' workflows.
You'll join a team that spans Amsterdam and several international locations, working closely with colleagues across product, design, engineering, customer success, and go-to-market functions. We embrace a hybrid way of working, with a balanced mix of office and home working that supports both collaboration and flexibility.
Purpose of the role
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As Product Manager for Studio, you own the product strategy, discovery process, and roadmap for WoodWing Studio. The Studio teams are a mix of Amsterdam-based and global members. Being based in the Netherlands means you can work closely with the local part of the team in person, while collaborating across time zones with the rest.
This is not a backlog management role. You are the person who decides which problems Studio should solve, makes the case for why, and then holds the team accountable to outcomes rather than output. If that framing excites you, read on.
What you will do
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* Own the Studio product roadmap; set direction, prioritise ruthlessly, and communicate the reasoning at all levels.
* Run continuous discovery: customer interviews, usage data, Jobs To Be Done. You bring the outside world into the team.
* Shape the on-premise to cloud/SaaS migration strategy for Studio, balancing the realities of existing customers with where the product needs to go.
* Champion product model practices: outcome over output, hypothesis-driven development, empowered teams. Help the organisation and your teams transition toward the product model, bringing them along as you go.
* Collaborate closely with design, engineering, go-to-market, and customer success to build, learn, and iterate.
* Bring the Studio product story into executive and strategy conversations, grounded in customer insight and data, not status updates.
What we're looking for
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Must-have:
* Product model mindset. This is the most important thing on this list. You think in outcomes, not features. You understand the difference between discovery and delivery, and you have applied continuous discovery in practice, not just in a course. You can tell us about a time you killed a feature idea because your research showed the problem was framed wrong.
* (Near-)senior PM track record. 5 years as a Product Manager, with growing scope and ownership. You have shipped meaningful product work and learned from what did not land.
* Metrics mindset. You define success before you build, not after. You know which numbers matter for a given product decision, and you can tell the difference between a vanity metric and a signal worth acting on.
* Stakeholder confidence. You are comfortable pushing back, presenting, and aligning at all levels: developers, operations, leadership, and customers.
* Based in the Netherlands. The Studio teams are a mix of Amsterdam-based and global members. Being in the Netherlands means you can be physically present with the local team regularly. That proximity matters for how this role works.
* Fluent English. Our product team works in English.
Nice-to-have:
* On-premise to cloud/SaaS transition experience. You have been part of migrating a product from on-premise to cloud delivery before. You understand what makes this hard: legacy constraints, customer migration paths, pricing model changes, and you have navigated it.
* Publishing or media industry knowledge. Familiarity with editorial workflows, DAM, or content management tools is a plus. That said, this is the least important thing on this list; domain knowledge can be learned.
What we offer
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* A product that matters; Studio is used daily by editorial and design professionals around the world.
* Close collaboration with development teams, no distant PM-in-a-bubble setup.
* A VP Product Management who coaches and develops PMs rather than managing output.
* Hybrid working. Most WoodWingers work 50/50 from home and the office. We have offices in Amsterdam, Rotterdam, and Harderwijk.
* Competitive salary and benefits package aligned to Dutch market standards.
* A culture that is proud of its products, takes its work seriously, and does not take itself too seriously.
Our hiring process
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We keep it simple and respectful of your time
* Apply and send your CV and a *short note as cover letter:* just a concrete example of how you have applied product model thinking in a role you have held.
* Online intro, mutual fit check.
* First interview with the hiring manager (VP Product Management) about the role, the team, the challenges.
* Second interview with team members, a deeper look at the work and a chance to see if we click.
* Job Offer.