Description

:

Media & Digital Manager

Location: Amsterdam or Hamburg

About us

Diageo is the world’s leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. Our purpose – Celebrating life, every day, everywhere – has a meaningful role in our company, for our people, our diversity, our brands, in how we perform and how we build shared value!

About the role

Step-changing consumer and customer activation through data-driven precision marketing has been identified as key to fuel growth at Diageo. To do so, a company-wide and lasting transformation is being ignited. This encompasses new synchronized omni-channel and data-driven approaches to consumer and customer activation strategy. Also, activity design and execution, tracking and optimization, performance measurement and understanding, building new capability, as well as new ways of working.

An outstanding opportunity for anyone with a real passion and flair for data-driven media strategy and implementation. This role is about understanding our business challenges and have a consumer focus to get the best media strategy and planning in for our markets. You will lead all aspects of both online and offline media for some of our brands, while also connecting all these with a full-funnel approach with other areas and channels of the business (E-commerce, commercial, Customer Marketing, etc.).

You will be part of a team leading Diageo’s annual connections planning process in Northern Europe in close collaboration with key internal partners and external agency partners. We strive to build world class media plans, across all touchpoints and channels, that consistently deliver category and brand growth.

Part of the team’s mission is to future-proof our organization and create a differentiated advantage for Diageo by responding to changing consumer, media and market landscapes in an agile and impactful way.

Responsibilities

About you

Our offer

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps Diageo to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you.

Don’t let anything stop you from applying!

Worker Type :

Regular

Primary Location:

Amsterdam

Additional Locations :

Hamburg

Job Posting Start Date :

2024-04-11