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Web & Digital Marketing Manager, Europe

Prologis is the global leader in logistics real estate. We own, manage and develop high-quality properties in the world’s most vibrant centers of commerce, approximately 72 million square meters in 19 countries. Some of the world’s largest brands (e.g., Amazon, BMW, DHL, FedEx, Pepsi) turn to us because they know an efficient supply chain will make their businesses run better, and a strategic relationship with Prologis will create competitive advantage. As the top ranked U.S. company and sixth overall among the Global 100 Most Sustainable Corporations in the World, we take our global footprint seriously.

Job Title:

Web & Digital Marketing Manager, Europe

Company:

Prologis

Web & Digital Marketing Manager, Europe (Based in Amsterdam).

A day in the life:

Prologis, Inc. is the global leader in logistics real estate. In partnership with our customers and our communities, we develop modern, high-quality properties that set the standard for innovative building design and sustainability. Prologis owns or has investments in properties and development projects of ~115 million square meters in 19 countries and enables 2.8% of the world’s GDP. We have committed to achieve net zero emissions by 2040. Beyond real estate, our Essentials platform optimizes the company’s global asset portfolio to provide our customers solutions that address today’s warehouse and shipping challenges. Prologis Ventures invests in logistics innovation and technology companies to modernize supply chains worldwide.

We’re looking for a rising digital marketing star who lives and breathes the entire digital marketing ecosystem. This position is new for Prologis in the EU and we need someone who is an expert in their craft, an innovative thinker and plugged into the latest digital marketing trends. The ideal candidate brings skills spanning web product management, email / marketing automation, and marketing analytics. You will drive pan-EU strategic initiatives and support regional marketing efforts, across earned, owned and paid channels. If you are interested in being on the ground floor of a marketing organization with aspirations of playing a pivotal role in the company’s future, we’re looking for you!

What's needed in order to do that:

  • Partner closely with your global counterparts on driving the adoption and localization of the global digital marketing strategy and roadmap.
  • Manage all aspects of the web product lifecycle, including initial concept adaptation, design, build, testing, launch, and post-implementation support, regionally.
  • Maintain and enhance Prologis country websites using the web CMS (Drupal), conduct SEO analysis to optimize content, monitor key performance indicators, and collaborate with marketing for cohesive content and SEO alignment.
  • Communicate regularly with stakeholders and users about product features and their benefits, as adjusted for the EU market.
  • Design and execute on regional email / marketing automation strategies using the EMS platform (Salesforce Pardot).
  • Serve as the digital marketing lead on integrated campaigns, with responsibility for strategy through execution across paid, owned and earned channels.
  • Ensure accuracy and end-to-end digital tracking, measurement, and attribution of integrated campaigns.
  • Analyze and optimize campaigns to drive greater efficiency and results.
  • Provide regular snapshots of digital performance, extracting actionable insights and making recommendations on optimizations.
  • Advance the goals of Digital Marketing as we support the needs of the business. This includes applying a solid understanding of digital methodologies, recommending new technologies, and advocating for enhanced digital capabilities.

    • To Be Successful, You Will Have:

  • Bachelor’s degree (with a concentration in Marketing, Business Administration or communications preferred) or equivalent experience required.
  • 5+ years of B2B experience with demonstrated expanded responsibility within a digital marketing organization.
  • Strong technical background and hands on experience using digital marketing technologies (eg, Drupal, Google Analytics, Pardot, Salesforce, SEM Rush).
  • Proficiency in agile/lean startup product management and UX research methodologies.
  • Experience designing and implementing robust B2B digital journeys, leveraging a wide range of digital marketing channels.
  • Proficient English language skills for effective communication
  • A highly collaborative nature with the ability to effectively interact with all levels of the organization; strong communication and interpersonal skills required.
  • The ability to manage multiple priorities and work in a fast-paced environment.
  • Full time role – 40 hours per week.

    • What’s in it for you?

  • Flexible/Hybrid working environment (famously called our flexibility philosophy because we understand that one size does not fit all). For this role we will require someone to be in the office 3 days per week
  • 25 days’ vacation leave
  • Laptop
  • Commuting allowance
  • Free bicycle parking
  • Benefits including free lunch twice a week, a home office budget, life insurance, educational benefits, and wellness services.

    • Please note that to be considered for this position, candidates must be legally eligible to work in The Netherlands at the time of their application. Unfortunately, we are unable to consider applicants who require relocation or do not already have the legal right to employment in The Netherlands. We appreciate your understanding and interest in our company.

    #LI-SP1

    People First

    As a successful global enterprise, Prologis has never lost sight of what matters most - our strong belief that our people are the most important part of our business. And because of that, we provide a generous total rewards package and dedicate both time and resources to leadership development. Our team is intentional about cultivating a culture rooted in diversity, equity, and inclusion so that everyone at Prologis feels a sense of belonging.

    Employment Type:

    Full time

    Location:

    Amsterdam, Netherlands

    Additional Locations:

    Anderen bekeken ook

    Web & Digital Marketing Manager, Europe

    Bedrijf:
    Prologis
    Gemeente:
    Amsterdam
    Contracttype: 
    Vast contract, Voltijds
    Categorieën: 
    Digital Marketing Manager, Digital Project Manager
    Opleidingsniveau: 
    Bachelor
    Carriereniveau: 
    Manager
    Gepubliceerd:
    27.05.2024
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